Privacy policy

Privacy Policy – BRADDYLL
Last updated: 24/08/2025

This Privacy Policy describes how BRADDYLL (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from www.braddyll.com (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from various sources, as outlined below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with legal obligations, enforce our terms of service, and protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

Information We Collect Directly from You

Information that you provide directly through our Services may include:

  • Basic contact details: name, address, phone number, email.
  • Order information: name, billing and shipping address, payment confirmation, email, phone number.
  • Account information: username, password, security questions.
  • Shopping information: items you view, add to your cart, or add to your wishlist.
  • Customer support information: details you provide in communications with us.

Providing certain information may be optional, but without it, you may not be able to access some features of the Services.

Information We Collect Through Cookies

We automatically collect certain information about your interaction with the Services ("Usage Data") using cookies, pixels, and similar technologies ("Cookies"). Usage Data may include device information, browser information, IP address, network information, and details of your interaction with the Services.

Information We Obtain from Third Parties

We may receive information about you from third parties, including:

  • Companies that support our Site and Services (e.g., Shopify).
  • Payment processors that handle payment details to fulfill your orders.
  • Third-party advertising and tracking technologies.

Any information obtained from third parties will be treated in accordance with this Privacy Policy.

How We Use Your Personal Information

We may use your information for purposes including:

  • Providing Products and Services: Process payments, fulfill orders, manage your account, facilitate shipping, returns, and reviews.
  • Marketing and Advertising: Send promotional communications and tailor advertisements to you.
  • Security and Fraud Prevention: Detect, investigate, and act against fraudulent or malicious activity.
  • Communicating with You: Respond to inquiries, provide support, and maintain business relationships.

Cookies

For details about the cookies used to power our Shopify store, see Shopify Cookies. You can control or disable cookies via your browser settings, but this may affect functionality.

How We Disclose Personal Information

We may disclose your personal information to:

  • Vendors or third parties performing services on our behalf (IT management, payment processing, analytics, fulfillment, customer support).
  • Business and marketing partners.
  • Affiliates within our corporate group.
  • Legal or regulatory authorities as required.

We have shared personal information over the preceding 12 months for advertising and marketing purposes with business and marketing partners.

User-Generated Content

Any content you post publicly on our Site is visible to others. We are not responsible for how third parties may use this information.

Third-Party Websites and Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of these sites.

Children’s Data

The Services are not intended for children under 16, and we do not knowingly collect their personal information.

Security and Retention of Your Information

We take reasonable measures to protect your information but cannot guarantee absolute security. Retention periods depend on account maintenance, legal obligations, disputes, and other operational requirements.

Your Rights and Choices

Depending on your location, you may have rights including:

  • Access / Know: Request access to personal information we hold about you.
  • Delete: Request deletion of personal information.
  • Correct: Request correction of inaccurate information.
  • Portability: Receive or transfer your information.
  • Opt-out: Request that your information not be sold or used for targeted advertising.
  • Restrict / Withdraw Consent: Limit or withdraw consent for certain processing.

We will not discriminate against you for exercising your rights. Verification may be required.

For Shopify ad restrictions, visit: Shopify Privacy.

Complaints

For complaints about how we process your data, contact us at hello@braddyll.com. You may also contact your local data protection authority.

International Users

We may transfer your personal information outside your country of residence, including the U.S., relying on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses, where applicable.

Contact

If you have questions about this Privacy Policy, contact us at:

BRADDYLL Ltd.
Absalonsgade 18, 2th, 9000, Aalborg, Denmark
Email: shop@braddyll.store